Food and colour go hand in hand Consuming food involves more than just taste. It is a full sensorial experience. The visual appearance is one of the most powerful ways to capture a consumer’s attention and interest. Colour has an important impact on the minds of people as far as food is concerned. Adding colour[...]
Since the last decade, consumer demand for clean label products has increased considerably. Spearheaded by the new health wave, eating healthy, is all about Natural vs Synthetic ingredients. Though our food may look appealing and taste delicious, the hidden dangers in these food products are profound. The catchy names and the fancy packaging may fool[...]
Potato chips are a predominant snack food found across the world. They are thin slices of potato that have been deeply fried, baked, kettle-cooked, or popped until crunchy. Oil therefore, plays a huge part in the making of potato chips, apart from other ingredients such as salt, flavourings and seasonings. Deep fat frying is[...]
Everyone loves to eat good, fresh food. We also wish that food remains naturally fresh for many days. But as time passes, it is inevitable that the quality of food starts deteriorating. This affects not only the taste, aroma and texture of food; but also causes serious health risks and wastage of food. One[...]
In the modern era, people have become exposed to a variety of food and beverages. Among these, ethnic cuisines have created a niche for themselves in this world of discerning tastes. These cuisines are a defining feature of the natives. They bring together aromas and flavours that are unique to a particular culture. Hence, they[...]
Behind Every Kitchen Masterpiece The experience of taste is a much wider phenomenon today than ever before. Consumers seek for recipes beyond the boundaries of state and country. The rise of ‘foodies’ who love experimenting and experiencing new taste sensations has led to consumers broadening their horizons of taste. Travelling on holidays and experiencing new[...]